Speaking & Activities

Speaking & Activities

Conferences, lectures, mentoring, marketing campaigns, and community work since graduation.

Selected talks

Three in-person sessions, picked because running a room is what they show.

Microsoft AI Community, "LinkedIn social branding" workshop
2026.0735 senior IT professionals

Microsoft AI Community, "LinkedIn social branding" workshop

An invited session at the Microsoft AI Community's "small playground" meetup. Everyone in the room was already an expert in their own field, so the gap was not information — it was the discomfort of putting yourself on social media. Rather than a talk to sit through, the session ran as an 80-minute workshop: 50 minutes of theory and examples, then 30 minutes of hands-on work and Q&A.

  • Curriculum built in two stages after profiling the tracks in the room: engineering, PM, marketing
  • Wrote and printed a worksheet and a reference summary so attendees could draft profile copy and post ideas on the spot
  • Finished on time at 80 minutes with nobody leaving, on a holiday morning
  • Attendee survey (5 responses): 5.0 / 5.0 satisfaction, every respondent would recommend it
Read the post
Hyphencon Conference Speaker
2025.09100+

Hyphencon Conference Speaker

Spoke at Maru 180 startup hub. Faced a topic change (career to sales) and a time cut (40 to 30 min). Reframed the constraint as an opportunity with a 'LinkedIn Sales Strategy from ZEISS/SAP' angle.

  • Topic pivot from career to sales
  • Compressed from 40 to 30 minutes
  • Praised as 'packed like a full bowl of rice'
Yonsei x Indonesian Embassy 'Greenprint of Progress' Lecturer
2025.06

Yonsei x Indonesian Embassy 'Greenprint of Progress' Lecturer

Delivered the first solo English session at a global conference sponsored by the Indonesian Embassy. Opened with a personal narrative instead of a corporate intro, and pivoted to a teaser strategy when the main session ran short on time.

  • First solo English session
  • Received 'Confident' and 'Impressive' feedback
  • Proved global stage presentation skills

Booking

Booking a talk

What the sessions cover, who they are built for, and what an inquiry needs to include.

Topics

  • Getting started on LinkedIn: profile, first post, first connections
  • Landing a role at a global company through LinkedIn
  • Personal branding for professionals who do not want to be influencers
  • LinkedIn as a B2B channel: trust before pipeline
  • Writing on LinkedIn: what to say when you think you have nothing to say

Audiences

  • University and graduate students
  • Junior professionals
  • Company and institution employees
  • Founders and solopreneurs
  • Communities and member groups

Formats

  • Online
  • In person
  • Hands-on workshop
  • Book talk
  • Mentoring

What to include in an inquiry

With these five in the first message, the reply can be a proposal instead of a set of questions.

  1. 1Preferred date, or the window you are working within
  2. 2Who attends and roughly how many
  3. 3What you want them to leave able to do
  4. 4Budget range — a range is fine, and so is saying it is undecided
  5. 5Online, in person, or either
Ask about a talk

Speaking & Lectures

11

Microsoft AI Community, "LinkedIn social branding" workshop

2026.07

Audience: 35 senior IT professionals

Microsoft AI Community, "LinkedIn social branding" workshop

An invited session at the Microsoft AI Community's "small playground" meetup. Everyone in the room was already an expert in their own field, so the gap was not information — it was the discomfort of putting yourself on social media. Rather than a talk to sit through, the session ran as an 80-minute workshop: 50 minutes of theory and examples, then 30 minutes of hands-on work and Q&A.

  • Curriculum built in two stages after profiling the tracks in the room: engineering, PM, marketing
  • Wrote and printed a worksheet and a reference summary so attendees could draft profile copy and post ideas on the spot
  • Finished on time at 80 minutes with nobody leaving, on a holiday morning
  • Attendee survey (5 responses): 5.0 / 5.0 satisfaction, every respondent would recommend it
Read the post

Twojob Lab, Twojobmate fifth guest talk

2026.07

Audience: About 20 community members

A 90-minute live session titled "Endless Challenge with LinkedIn". Profiled the attendees — people balancing a job search with side projects — beforehand, and built the curriculum around turning a career into an asset and connecting it to opportunities, rather than walking through features. The focus was shifting how they saw LinkedIn: not a job board for foreign-invested companies, but a place to record a career and meet people through it.

  • Workbooks tailored by track: job seekers, B2B sales, creators
  • Compared the five LinkedIn Premium features against the cost of other learning platforms so attendees could judge it for themselves
  • Co-hosted, weaving the host's B2B sales experience into the curriculum live
  • Lowered the barrier to starting with a minimum viable action: your first post is just an introduction
  • Attendees went on to rewrite their profiles and publish a first post

E-book Launch Reader Appreciation Event

2026.05

Planned and ran a solo online lecture (53 slides, 3 parts) using Rapid event platform and KakaoTalk open chat. Reorganized 20 pre-submitted questions into 12 themes and answered all of them.

  • 53 slides, 3-part structure
  • 20 questions reorganized into 12 themes
  • Attendee satisfaction: 5.0/5.0

Semozone Lecture for N-Jobbers Community

2026.03

Audience: 1,800

Proactively pitched a free lecture to a 1,800-member side-hustle community. Redesigned a CEO masterclass for freelancers, creating 61 slides. Used the free lecture as a top-of-funnel for book and coaching conversions.

  • 61 custom slides
  • 7 success cases broken into Profile-Post-Strategy framework
  • 8 detailed review testimonials

Joint Book Talk: LinkedIn x Threads

2026
Joint Book Talk: LinkedIn x Threads

Spotted a simultaneous Threads book release and proposed a joint book talk. Leveraged cross-audience synergy and cost-sharing as key arguments. Ran a 2-hour event with Q&A and signing for ~40 attendees.

  • Self-initiated cross-platform collaboration
  • ~40 attendees, 2-hour full program

Founders Community Launch Lecture

2025.10

Audience: 75

Invited as the launch speaker for 'Founders,' a premium CEO community. Acknowledged LinkedIn's inefficiency upfront, then reframed it as 'trust capital' and 'B2B opportunity.'

  • 75 busy entrepreneurs as audience
  • Data visualization with Favikon analytics
  • Hybrid format: 12 live + 63 recorded

Hyphencon Conference Speaker

2025.09

Audience: 100+

Hyphencon Conference Speaker

Spoke at Maru 180 startup hub. Faced a topic change (career to sales) and a time cut (40 to 30 min). Reframed the constraint as an opportunity with a 'LinkedIn Sales Strategy from ZEISS/SAP' angle.

  • Topic pivot from career to sales
  • Compressed from 40 to 30 minutes
  • Praised as 'packed like a full bowl of rice'

Yonsei x Indonesian Embassy 'Greenprint of Progress' Lecturer

2025.06
Yonsei x Indonesian Embassy 'Greenprint of Progress' Lecturer

Delivered the first solo English session at a global conference sponsored by the Indonesian Embassy. Opened with a personal narrative instead of a corporate intro, and pivoted to a teaser strategy when the main session ran short on time.

  • First solo English session
  • Received 'Confident' and 'Impressive' feedback
  • Proved global stage presentation skills

GYBM Lecture (D-2 Emergency Request)

2024.11

Received an urgent request 2 days before the event. Designed and built a full curriculum for trainees in just 24 hours. Switched from static slides to a live LinkedIn account demo on the spot.

  • 24-hour curriculum design
  • Empathy-based storytelling strategy
  • Live account demo pivot

Career Branding: LinkedIn 101 Conference

2024.06

Positioned uniquely among established experts by targeting '20s/interns.' Handled a 2-week delay and +5 min presentation change with a 'hidden tips' module for perfect timekeeping.

  • Unique positioning among senior speakers
  • Attendees' voluntary review posts created secondary viral effect

Myion 'Authenticity' Pitch Competition

2024.03

Introduced a 'Story Battle' format where the audience picks stories, replacing one-way lectures. Ranked #1 in audience engagement among 6 speakers.

  • 'Most innovative presentation format' among 6 speakers
  • #1 audience engagement

Mentoring

2

VIM Mentoring: Homecoming Day

2025.11

Returned as a mentor to the investment club I co-founded (now in its 13th cohort). Delivered 'Tough Love' advice about global company realities to finance-oriented juniors.

  • 3 consecutive sold-out sessions
  • Candid disclosure of global company realities

CP Team Mentoring

2024

Categorized mentees into 3 types (early explorer, role seeker, non-major) and conducted 4 sessions with 30+ one-on-one consultations. Focused on students from regional universities with limited information access.

  • 30+ 1:1 consultations across 4 sessions
  • Tailored approach for 3 mentee types

Campaigns & Publishing

3

Student Career Branding 4-Week Cohort Challenge

2026.05-06

Designed the first LinkedIn personal-branding 4-week cohort model for university students, leveraging my published book as a curriculum asset and defining a collaboration governance with external partners (e.g. Sangmyung Univ. club Momentum). Pivoted the entire curriculum amid overlapping holidays, festivals, and exam periods, and drove the decision to proceed offline to validate qualitative value despite cancellation risk.

  • First book-asset-based cohort model for students; optimized partnership governance
  • Sourced a venue near Gyodae Station directly, cutting rental costs ~30%
  • Ran a 3-part clinic (profile, resume linkage, content roadmap) for high-engagement participants
  • Turned the whole run into a post-mortem report, building a student-target VOC database

It works! LinkedIn Integrated Marketing Campaign

2026.01-03

Planned and executed the entire launch marketing as a one-person operation. Crowdfunding hit 168% of target, earned 'Book of the Day' on Yes24, and maintained top-20 in Internet Business for 10 weeks.

  • Crowdfunding: 168% achievement, 'Book of the Day'
  • Content series: 9-part publication journey, avg 2-3K views per post
  • YouTube: 2 long-form + 16 Shorts
  • 3 press interviews (Korea Reading Newspaper, InTrend News, Channel Yes)

LinkedIn Challenge Program

2024.11-2026.03

Zero ad spend, pure content-driven program converting 30 paid participants (100K KRW each). Built a 4-stage roadmap: Profile Optimization, Content Production, Network Expansion, Performance Measurement.

  • 30 paid conversions, 0 ad spend
  • Average participant impressions +400%
  • Top performer: +19,019% impressions growth